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How do you develop a brand to catch the eye in a historically traditional industry? Simple.
Hire Direct
Services
The
Challenge.
The
Solution.
ZOMA created the Hire Direct brand from scratch — developing the name, logo, full brand identity and large-format signage designed for maximum visibility, followed by a website build to establish their digital presence in the plant hire industry.
Hire Direct needed a brand identity built from scratch — one bold enough to stand out and disrupt the traditionally conservative plant hire industry in Ireland.
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The
Results.
Our brand creation work has given Hire Direct an identity that turns heads in an industry known for playing it safe. The bold branding and large-format signage have made them instantly recognisable, while the website has established a professional digital presence that punches well above what you'd expect in the plant hire sector.
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