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Client:
iSchool by McArdles
Project:
Brand Creation & Launch
Category:
Marketing
McArdles wanted to develop a sub-brand and a "hub" for schools, teachers and craft lovers. ZOMA developed the concept iSchool. The first step was to develop the brand identity and then roll out an eCommerce Shopify site. After launch it was time to market and get craft lovers and teachers ordering.
As a growth partner of McArdles, we helped secure the EI Online Retail Scheme on numerous occasions for this brand.
ZOMA helped kick-off this new brand for us, developing the logo, website and marketing campaigns for us. We've started strong and look forward to what the future holds for iSchool.
MARC MCARDLE, MANAGING DIRECTOR, ISCHOOL
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